In 1990 Southside Harley-Davidson was added to the Hampton Roads Harley-Davidson, Inc. family, opening its doors on Witchduck Road in Virginia Beach, VA. This dealership and the staff that resides within it are more than a corporation, they are family. They have made it their personal mission to provide each and every customer with the highest level of quality and customer service that can be provided. Without skipping a beat just one short year later Harley Haven, a clothing and collectible store, opened on the oceanfront in Virginia Beach. In 2006 Virginia Beach Harley-Davidson was opened on another section of the oceanfront. Good times, great customers and a support system like no other allowed each store to thrive and grow into a successful entity.